#Foodtech
2 posts
Saudi’s Technology Sector: Harnessing Foodtech to Reshape the F&B Industry
Innovation is increasingly permeating traditional sectors in Saudi Arabia, including the food and beverage (F&B) industry, with technology being a catalyst for seismic changes in the sector amid shifting market dynamics and evolving consumer demands. The sector’s growth prospects primarily hinge on the country’s expansion of tourism, amid the government’s aim to attract 150 million visitors annually by 2030. The trajectory of the tourism market paints a narrative of growth across the F&B sector, currently valued at $45 billion, presenting […]
A Look at Kitopi’s Saudi Expansion Journey and the Growing Foodtech Space
There’s always a first mover in every sector—that one player that comes in to challenge operating models and disrupt all existing equations in the market. The advantage of being an early mover in embracing technology in the cloud kitchen space has never been so starkly apparent as it is in the case of Kitopi. The foodtech innovator has been on a buoyant upward growth trajectory since the launch of its services in 2018, having grown its network of partner restaurants […]